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Moore Road
Cheltenham, England, GL54 2AZ
United Kingdom

01451 600296


Our all new informative blog, where you can pick up some beauty tips, learn more about holistic therapies and find out what Verity's been up to at the salon lately.

What are High Definition Brows?

Verity Edwards-Flaherty

We here at Beautylicious are in love with our HD Brows brand and treatment! We can see  a brilliant transformation in a brow to help frame the entire face. 

HD Brows is a bespoke brow treatment, totally tailored to you. Every treatment starts with an in-depth consultation, so our Stylists here at Beautylicious can find out exactly what you want.

You wouldn’t wear a one shade suits all foundation so with HD their is a range of different colours. We use custom blended tint to ensure you get the perfect tone. Our unique tinting method catches all your fair, fluffy hairs to incorporate them into your brow shape for fuller brows!

We use a variety of hair removal techniques to create your desired brow shape. From defined and arch to fluffy and full, your Stylist will work to what you want.

Finally, your Stylist at Beautylicious will create the perfect finish with our award-winning make up range. They’ll show you how to fill in your sparse areas while you wait for the hair to regrow.

Brows are important and that’s why we believe in bespoke brows for everyone. Our Stylists at Beautylicious are trained to create the brows you want and that suit your style with not a brow stencil in sight!

Written by Emily Rose

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Key benefits to waxing

Verity Edwards-Flaherty

Get longer lasting results

Shaving every day is annoying and it can leave your skin feeling dry, prickly and itchy as your hair grows back. Switch to waxing and you’ll only have to have a treatment once every four to six weeks! Waxing pulls each hair out from the root, unlike shaving which only cuts off the tips, so it takes far longer to grow back. When each hair does reappear it has a tapered tip so it feels finer and softer.


Save money

Ditching your razor will save you a tonne over the years, especially as your hair grows sparser and finer with regular waxing treatments (you’ll be able to space your sessions out further apart). Plus, waxing is far cheaper than other longer-lasting forms of hair removal like electrolysis and laser treatment.


Enjoy smoother skin

Waxing removes dead skin cells, therefore exfoliating the skin. This leaves behind smoother, brighter-looking skin that feels silky to the touch. Sick of the stubbly underarms and legs that come with shaving? Give waxing a shot and you’ll never go back to using a razor.


Give your skin a break

Tweezing, epilating, laser treatments and shaving can all leave sensitive skin feeling sore, irritated and painful. Waxing once a month saves delicate skin from these damaging forms of hair removal and allows the skin to return to its natural rested state.

Book in with us for your waxing for this summer!

Written by Emily Rose

Decleor Prolagene Lift Contouring Firm Mask

Verity Edwards-Flaherty

With Iris Essential Oil, Iris Pallida, this natural origin mask combats the effects of time while preserving skin’s integrity. The skin reconnects with its firmness and elasticity, face contours are lifted and wrinkles are smoothed. The skin radiates an intense glow. 
Its “sculpting clay” texture, inspired by professional products, is perfect to massage for an in-depth remodeling of the skin. 
Its 100% natural origin fragrance formulated with Real Lavender Essential Oil, Lavandula Angustifolia, both invigorates the mind and restores its serenity.

This mask is so quick and easy to use. Making it ideal for busy people, mums and anyone who likes to ‘wash and go.’

Apply once or twice a week to a cleansed face and neck avoiding eye and lip contours. Massage the texture for a minute following our lifting application technique available at 
Then, rinse. In case of contact with eyes rinse them immediately and thoroughly.


This wonderful little product is quick and easy to use and gives brilliant results. Need more convincing…. Our very own princess uses this product along with Aromessence Rose D’orient, giving her a wonderful radiant complexion.

If it is good enough for Meghan its good enough for us!

By Esther Mehta